YBUC44: Marketing Kazspa – How to make things right when you royally stuff up your email marketing

marketingkazspa

Cas McCullough and Karen Hardie discuss marketing faux pas, issues and trends in this new segment—The Marketing Kazspa! In today’s show we discuss the wrong and the right way to approach people with your brilliant new idea or product via email, common sense marketing, the power of vulnerability and how to make things right when […]

YBUC42 – Your Brilliant Un-Career Snippet – Women entrepreneurs are forging their own paths!

your brilliant uncareer podcast

In the first of our Snippet series, I share my thoughts on women and entrepreneurship straight from the pages in my book Your Brilliant Un-Career: Women, Entrepreneurship, and Making the Leap. In a world that is becoming increasingly geared toward independent enterprise and technology, it’s entrepreneurship that affords women the greatest autonomy and scope to […]

YBUC41 – 31 Days to Biztopia-Day 2: Make Time, with Product Hatchery’s Brian Creager

make time

If there’s one thing everyone seems to lack it’s time. Even though technology has automated so many tasks and you can buy virtually anything online, people in developed countries are more time-poor than ever before. According to The Economist, it’s actually a problem of perception. It’s argued that you actually have more time on your […]

PODCAST – 31 Days to Biztopia-Day 1: Grow in Awareness, with Theresa Vigarino (pt 2)

grow in awareness

In Part 2 of my interview with Theresa Vigarino on Growing in Awareness, we sink our teeth into some big issues around spirituality, belief-systems, connection and identity. The conclusion we came to is that your identity is not wrapped in the external factors of your life— your circumstances, nor the things that have been done […]

PODCAST – 31 Days to Biztopia – Day 1: Grow in Awareness, with Theresa Vigarino (pt 1)

31 days to biztopia series: grow in awareness with Theresa Vigarino

How aware are you of what’s going on around you? How tuned in are you to others’ body language, behaviour, and words? Growing your awareness is an artform. Today I explore awareness of self and others and invited life coach Theresa Vigarino back onto the show to share her take on how to develop your […]

PODCAST: Tropical realisations about life, happiness, entrepreneurship, and building relationships (Ep 38)

episode38meme

I learned a lot at Chris Ducker’s Tropical Think Tank this year, but the big lessons were not what I expected they would be. In this episode, I share some of the key life lessons I took away from the event. Other attendees have done an amazing job of summing up what each of the […]

PODCAST: Why time is not the enemy but perfectionism is, a conversation with Kelly Exeter (Ep 34)

Episode 34 with Kelly Exeter

Kelly Exeter spent her days training as a triathlete, dreaming about training as a triathlete and wishing she had more hours in her day to train more. But one day she came to the realisation that more time didn’t mean she’d accomplish anything more. Kelly shares her insights in her book Your Best Year Ever […]

PODCAST: Making the entrepreneurial leap when life is hard, my journey thus far (Ep 33)

making the leap when life is hard

Can all women have their cake and eat it too? Is the mumpreneurial dream only for middle-class, suburban housewives or the recently made redundant? Can any woman, in any circumstance start a business and follow her own path? I explore these questions in this solo show and share my own personal journey towards creating a […]

PODCAST: Avoid online dopamine and generate your own stoke: a candid discussion with James Schramko (Ep 32)

Episode 32 with James Schramko

James Schramko is a mega-successful online business entrepreneur and he now spends the majority of his time helping other entrepreneurs through his online coaching programs and…. surfing. In fact, it’s fair to say James is pretty obsessed with surfing, but that time to live life on his own terms has not come without some hard […]

PODCAST: Thermo mixing, babies, & business: interview with The4Blades’ Rebecca Winston (Ep 31)

Episode 31 with Rebecca Winston

Osteopath turned magazine publisher and podcaster Rebecca Winston had a baby and launched a magazine within the space of a few weeks. In Episode 31, Rebecca talks about Thermomix, balancing mothering with her business baby and going with the flow. About the Podcast If you’ve thought about or recently made the leap into entrepreneurship, but […]